What This Domain Tells You
Lead Scoring checks apply to supported published scoring models and eligible records. Missing inputs or invalid values can be requirements; weak differentiation and conversion relationships need interpretation.
Before You Assess
Only include the domain when you use lead scoring. Review the required input fields: a field referenced in a model is not automatically mandatory. Model and historical access depend on HubSpot permissions and API availability.
Checks In This Domain
Your results cover only the checks selected for the assessment and supported by its evidence.
| Check | What It Looks For |
|---|---|
| Missing Lead Scores | Eligible records have no score. |
| Scores Outside The Defined Range | Scores violate configured model limits. |
| Missing Scoring Inputs | Required model inputs are blank. |
| Poor Score Differentiation | Scores cluster too tightly to prioritize records. |
| Weak Score-To-Conversion Relationship | Higher prior scores do not align with better conversion. |
| Qualification Threshold Mismatch | Qualification conflicts with explicit score-based rule. |
How To Use The Findings
Complete required inputs and investigate invalid scores. A zero score is still a recorded score. Do not assume that a concentrated score distribution proves the model is wrong; check the population and model purpose.
Read The Outcome Correctly
A confirmed issue means a stated requirement was not met. A review indicator needs business context. Unavailable evidence or history means the outcome could not be established; it is not an automatic failure. Read coverage alongside any score.